TEAM MÉXICO

The World Cup reminds us that football in Mexico has always been about more than the game. Every four years, differences disappear, conversations take over the streets and millions of people come together behind the same colors. For a few weeks, we all belong to the same side — one country, one celebration, one team.

To launch Tim Hortons’ 2026 World Cup collection, we turned that shared feeling into TEAM MÉXICO.

A simple play on sound that brings Tim Hortons naturally into the conversation while celebrating the spirit that connects us all. From products and merchandise to content and in-store experiences, the brand becomes part of the team — joining the excitement instead of simply watching from the sidelines.